Overview

The Minor in Digital Media Engagement, offered by the Department of Advertising and Public Relations, consists of seven courses (21 s.h.) and is designed for students in any major looking to build digital expertise to help build a marketable skill set. Students prepare to take the Google AdWords Certification Exam and the Google Analytics Individual Qualification Exam upon completion of these courses.

Campus Location: Main

Contact Information

Kathy Mueller, Department Chair
215-204-4262
kmueller@temple.edu

Michelle Rambo, Senior Administrative Specialist
215-204-4268
michelle.rambo@temple.edu

Advertising and Public Relations Department Office
Annenberg Hall, Room 300

https://klein.temple.edu/academics

Learn more about the Digital Media Engagement minor.

Requirements

ADV 1102Introduction to Advertising3
ADV 1103Digital Media and Advertising3
ADV 2002Search Engine Optimization3
ADV 2005Social Media Marketing3
ADV 2131Introduction to Media Planning3
ADV 3004Klein Online Marketing Challenge3
ADV 3031Digital Analytics and Reporting3
Total Credit Hours21